Digital Marketing Executive

Brief Description

We are looking for a talented and result-driven Digital Marketing Executive to join our team. The ideal candidate will be responsible for developing, implementing, and managing digital marketing campaigns to enhance brand awareness, generate leads, and drive online traffic.

Key Responsibilities:

• Develop, execute, and manage digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and PPC.
• Conduct market research and analyze digital trends to optimize marketing strategies.
• Manage and grow social media presence on platforms such as Facebook, Instagram, LinkedIn, and Twitter.
• Create engaging and high-quality content for blogs, social media, and websites.
• Optimize website content for SEO to improve search rankings and organic traffic.
• Monitor and analyze website traffic, social media engagement, and campaign performance using analytics tools like Google Analytics and Meta Business Suite.
• Plan and execute paid ad campaigns on Google Ads, Facebook Ads, and other digital advertising platforms.
• Collaborate with the design and content teams to create compelling marketing materials.
• Stay up-to-date with industry trends, emerging technologies, and best practices in digital marketing.
• Prepare reports on campaign performance and provide insights for improvement.

Preferred Skills
Key Requirements:

• Strong understanding of SEO, SEM, social media marketing, and content marketing.
• Proficiency in digital marketing tools such as Google Ads, Meta Ads, Google Analytics, and SEO tools (SEMrush, Ahrefs, Moz).
• Excellent written and verbal communication skills.
• Strong analytical skills and data-driven thinking.
• Ability to multitask and meet deadlines.

Experience: 2-4 yrs

Job Location : Technopark, Trivandrum

Immediate Joiners Preferred.